{"title":"Authentic Beauty Concept","description":"\u003cp\u003eExplore the Authentic Beauty Concept collection – featuring clean, vegan haircare essentials including cleansers, conditioners, masks, serums, and styling products for every hair need.\u003c\/p\u003e","products":[{"product_id":"authentic-beauty-concept-glow-cleanser-300ml","title":"Authentic Beauty Concept Glow Cleanser 300ml","description":"\u003ch2\u003eAuthentic Beauty Concept Glow Cleanser 300ml - Protect your colour. Boost your glow. Keep hair radiant\u003c\/h2\u003e\n\u003cp\u003eAuthentic Beauty Concept Glow Cleanser 300ml is a professional colour protect shampoo designed to maintain vibrant colour while gently cleansing the hair. This sulfate free shampoo helps preserve colour intensity, lock in moisture, and improve softness without weighing the hair down. Perfect for colour treated hair, this colour protect shampoo supports long lasting shine and healthy looking results with every wash.\u003c\/p\u003e\n\u003ch3\u003eGentle Cleansing for Colour Treated Hair\u003c\/h3\u003e\n\u003cp\u003eFormulated without sulfate surfactants, silicones, or parabens, this colour safe shampoo cleanses the hair gently while helping to maintain salon fresh colour. The lightweight formula works to preserve vibrancy while protecting the hair cuticle from dryness and dullness.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cp\u003e• Colour protect shampoo designed for colour treated hair\u003cbr\u003e• Sulfate free shampoo for gentle daily cleansing\u003cbr\u003e• Helps preserve colour vibrancy and shine\u003cbr\u003e• Moisturises the hair without heaviness\u003cbr\u003e• Supports smoother hair by sealing the cuticle\u003cbr\u003e• Free from silicones and parabens\u003cbr\u003e• Leaves hair soft, healthy looking, and radiant\u003cbr\u003e• Suitable for regular use on coloured hair\u003c\/p\u003e\n\u003ch3\u003eLocks in Moisture and Shine\u003c\/h3\u003e\n\u003cp\u003eThis colour protect shampoo helps improve the condition of colour treated hair by supporting moisture retention and cuticle smoothness. By helping seal the outer layer of the hair, it reduces dullness and keeps colour looking fresher for longer.\u003c\/p\u003e\n\u003ch3\u003eClean Beauty Haircare Performance\u003c\/h3\u003e\n\u003cp\u003eUnlike harsh cleansers that strip moisture and fade colour, this sulfate free shampoo delivers a balanced cleanse while maintaining softness and shine. The formula is ideal for anyone looking for a gentle colour safe shampoo that supports healthy, luminous hair.\u003c\/p\u003e\n\u003cp\u003eWith consistent use, this colour protect shampoo helps hair feel refreshed, hydrated, and visibly more vibrant after every wash.\u003cbr\u003e\u003c\/p\u003e\n","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49043949125922,"sku":"2914082","price":495.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-glow-cleanser-300ml.jpg?v=1724752430"},{"product_id":"authentic-beauty-concept-cool-glow-cleanser-300ml","title":"Authentic Beauty Concept Cool Glow Cleanser 300ml","description":"\u003ch2\u003eAuthentic Beauty Concept Cool Glow Cleanser 300ml - Neutralise brassiness. Refresh your glow. Elevate blonde care.\u003c\/h2\u003e\n\u003cp\u003eAuthentic Beauty Concept Cool Glow Cleanser 300ml is a premium purple shampoo for blonde hair designed to gently cleanse while correcting unwanted yellow tones. This toning shampoo enhances brightness and restores a cool, radiant finish, making it ideal for blonde, highlighted, or lightened hair. With every wash, this purple shampoo for blonde hair works to maintain a fresh salon quality look.\u003c\/p\u003e\n\u003ch3\u003eGentle Cleansing with Colour Correction\u003c\/h3\u003e\n\u003cp\u003eThis purple shampoo for blonde hair combines effective cleansing with targeted toning. The formula uses low sensitising purple pigments to neutralise yellow tones without over depositing colour. As a result, hair looks cleaner, brighter, and naturally refreshed after each use.\u003c\/p\u003e\n\u003ch3\u003ePowered by Violet Sweet Potato Extract\u003c\/h3\u003e\n\u003cp\u003eInfused with violet sweet potato extract, this blonde hair shampoo delivers antioxidant benefits while supporting hair condition. Rich in anthocyanins, this ingredient helps reduce inflammation and contributes to maintaining a healthy scalp and vibrant hair appearance.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cp\u003e• Purple shampoo for blonde hair that neutralises unwanted yellow tones\u003cbr\u003e• Enhances natural highlights and restores a cool toned finish\u003cbr\u003e• Free from sulfate surfactants and silicones\u003cbr\u003e• Nourishing formula that supports hair softness and shine\u003cbr\u003e• Low sensitising pigments for gentle toning\u003cbr\u003e• Antioxidant rich sweet potato extract for added care\u003cbr\u003e• Suitable for regular use on blonde, grey, or highlighted hair\u003c\/p\u003e\n\u003ch3\u003eRadiant Shine and Balanced Tone\u003c\/h3\u003e\n\u003cp\u003eUnlike a standard toning shampoo, this purple shampoo for blonde hair not only corrects tone but also improves overall hair feel and appearance. It leaves hair looking vibrant, smooth, and full of life.\u003c\/p\u003e\n\u003ch3\u003eClean Beauty with Professional Results\u003c\/h3\u003e\n\u003cp\u003eFormulated without harsh ingredients, this blonde hair shampoo aligns with clean beauty standards while delivering professional level results. For maintaining brightness and eliminating brassiness, this purple shampoo for blonde hair is an essential part of any blonde hair routine.\u003cbr\u003e\u003c\/p\u003e\n","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49044043792674,"sku":"2914472","price":495.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-cool-glow-cleanser-300ml.jpg?v=1724753192"},{"product_id":"authentic-beauty-concept-glow-conditioner-250ml","title":"Authentic Beauty Concept Glow Conditioner 250ml","description":"\u003ch2\u003eAuthentic Beauty Concept Glow Conditioner 250ml - Lightweight moisture. Lasting colour vibrance\u003c\/h2\u003e\n\u003cp\u003eAuthentic Beauty Concept Glow Conditioner 250ml is a lightweight colour protect conditioner designed to maintain vibrant colour while delivering essential moisture to coloured hair. This conditioner for coloured hair helps soften strands without weighing them down, making it ideal for daily care and long lasting colour brilliance.\u003c\/p\u003e\n\u003ch3\u003eLightweight Moisture for Coloured Hair\u003c\/h3\u003e\n\u003cp\u003eThis colour protect conditioner hydrates and smooths hair while helping preserve salon fresh colour. The nourishing formula leaves hair soft, manageable, and healthy looking with a lightweight finish that never feels heavy or greasy.\u003c\/p\u003e\n\u003cp\u003eInfused with Glyceryl Stearate, this hydrating conditioner improves softness and creates a smooth, silky texture that enhances the appearance and feel of coloured hair.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cp\u003e• Helps preserve and maintain colour vibrancy\u003cbr\u003e• Lightweight colour protect conditioner for daily use\u003cbr\u003e• Moisturises coloured hair without heaviness\u003cbr\u003e• Leaves hair soft, smooth, and manageable\u003cbr\u003e• Enriched with Glyceryl Stearate for improved softness\u003cbr\u003e• Free from parabens and silicones\u003cbr\u003e• Suitable for colour treated and chemically processed hair\u003cbr\u003e• Helps support healthy looking shine and texture\u003c\/p\u003e\n\u003ch3\u003eProtects Colour While Enhancing Shine\u003c\/h3\u003e\n\u003cp\u003eUnlike a standard conditioner for coloured hair, this formula focuses on balancing hydration with lightweight care. It helps prevent colour from looking dull while maintaining softness and shine after every wash.\u003c\/p\u003e\n\u003cp\u003eThe creamy texture spreads evenly through the hair, helping detangle strands and improve manageability while preserving the richness of coloured hair.\u003c\/p\u003e\n\u003ch3\u003eEveryday Care for Vibrant Results\u003c\/h3\u003e\n\u003cp\u003eThis hydrating conditioner is perfect for maintaining freshly coloured hair between salon visits. With regular use, hair feels smoother, lighter, and visibly healthier while colour remains vibrant and radiant for longer.\u003c\/p\u003e\n\u003cp\u003eFor soft, luminous hair with lasting colour protection, this colour protect conditioner is an essential addition to your haircare routine.\u003cbr\u003e\u003c\/p\u003e\n","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49044102185250,"sku":"2914089","price":535.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-glow-cond-250ml.jpg?v=1724752360"},{"product_id":"authentic-beauty-concept-glow-mask-200ml","title":"Authentic Beauty Concept Glow Mask 200ml","description":"\u003ch2\u003eAuthentic Beauty Concept Glow Mask 200ml - Radiant colour. Deep nourishment. Silky smooth hair\u003c\/h2\u003e\n\u003cp\u003eAuthentic Beauty Concept Glow Mask 200ml is a luxurious colour protect hair mask designed to maintain vibrant colour while deeply nourishing the hair. Created for colour treated hair, this intensive treatment helps restore softness, hydration, and shine from root to tip. If you are searching for a hair mask for coloured hair that delivers long lasting moisture without weighing hair down, this formula offers the perfect balance of care and protection.\u003c\/p\u003e\n\u003ch3\u003eIntensive Care for Coloured Hair\u003c\/h3\u003e\n\u003cp\u003eThis colour protect hair mask works to preserve colour vibrancy while improving the overall condition of the hair. The rich yet lightweight texture penetrates deeply to hydrate dry strands and smooth the hair surface for a healthy glossy finish.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cp\u003e• Intense colour protect hair mask for colour treated hair\u003cbr\u003e• Helps preserve colour vibrancy from root to tip\u003cbr\u003e• Deeply moisturises and nourishes the hair fibre\u003cbr\u003e• Improves softness, shine, and manageability\u003cbr\u003e• Smooths the hair surface for a healthy appearance\u003cbr\u003e• Free from parabens and silicones\u003cbr\u003e• Lightweight formula suitable for regular use\u003cbr\u003e• Leaves hair feeling silky, hydrated, and refreshed\u003c\/p\u003e\n\u003ch3\u003eNourishment Without Heavy Build Up\u003c\/h3\u003e\n\u003cp\u003eUnlike traditional heavy treatments, this hydrating hair treatment delivers moisture while keeping hair light and touchable. The silicone free formula helps maintain natural movement while supporting healthier looking colour treated hair.\u003c\/p\u003e\n\u003ch3\u003eSmooth, Healthy Looking Results\u003c\/h3\u003e\n\u003cp\u003eWith regular use, this colour protect hair mask helps reduce dryness and improve the appearance of coloured hair. Hair feels softer, smoother, and easier to manage while maintaining a vibrant salon fresh look.\u003c\/p\u003e\n\u003cp\u003eFor anyone wanting long lasting colour care with lightweight nourishment, this hair mask for coloured hair is an essential addition to a professional haircare routine.\u003cbr\u003e\u003c\/p\u003e\n","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49044123648290,"sku":"2986505","price":670.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-glow-mask-200ml.jpg?v=1724752301"},{"product_id":"authentic-beauty-concept-glow-spray-serum-200ml","title":"Authentic Beauty Concept Glow Spray Serum 200ml","description":"\u003ch2\u003eAuthentic Beauty Concept Glow Spray Serum 200ml - Radiant shine. Colour protection. Lightweight care\u003c\/h2\u003e\n\u003cp\u003eAuthentic Beauty Concept Glow Spray Serum 200ml is a lightweight heat protection serum created to defend coloured hair against heat, UV exposure, and environmental stress. Designed for daily styling and colour maintenance, this multi benefit formula helps preserve vibrancy while leaving hair smooth, glossy, and healthy looking. If you want a UV protection hair serum that combines shine and protection in one easy step, this formula delivers professional results without heaviness.\u003c\/p\u003e\n\u003ch3\u003eAdvanced Protection for Coloured Hair\u003c\/h3\u003e\n\u003cp\u003eThis heat protection serum is enriched with Deep Sea Water Ferment and Ruby Algae, ingredients known for strengthening the hair fibre and helping defend against pollution. The advanced UV Protection Booster helps reduce damage caused by sun exposure while supporting long lasting colour brilliance.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cp\u003e• Heat protection serum with protection up to 230°C\u003cbr\u003e• Helps preserve coloured hair and improve colour longevity\u003cbr\u003e• UV protection hair serum that shields against sun exposure\u003cbr\u003e• Provides intense shine with a lightweight finish\u003cbr\u003e• Helps defend hair against pollution and environmental stress\u003cbr\u003e• Enriched with Deep Sea Water Ferment and Ruby Algae\u003cbr\u003e• Multi benefit sprayable serum for daily use\u003cbr\u003e• Free from parabens and silicones\u003c\/p\u003e\n\u003ch3\u003eLightweight Shine and Smoothness\u003c\/h3\u003e\n\u003cp\u003eUnlike heavy styling products, this shine spray serum delivers a soft, weightless finish while helping reduce dullness and dryness. The fine mist application spreads evenly through the hair, leaving it smooth, radiant, and easy to style.\u003c\/p\u003e\n\u003ch3\u003eEveryday Defence for Healthier Looking Hair\u003c\/h3\u003e\n\u003cp\u003eDaily styling and environmental exposure can weaken coloured hair over time. This heat protection serum helps strengthen the hair fibre while maintaining shine and softness. Whether used before heat styling or during sun exposure, this UV protection hair serum supports healthier looking hair with lasting colour vibrancy.\u003cbr\u003e\u003c\/p\u003e\n","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49044151238946,"sku":"2946137","price":745.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-glow-cond-spray-serum.jpg?v=1724752227"},{"product_id":"authentic-beauty-concept-hydrate-cleanser-300ml","title":"Authentic Beauty Concept Hydrate Cleanser 300ml","description":"\u003ch2\u003eAuthentic Beauty Concept Hydrate Cleanser 300ml - Deep hydration. Soft texture. Healthy looking shine\u003c\/h2\u003e\n\u003cp\u003eAuthentic Beauty Concept Hydrate Cleanser 300ml is a nourishing hydrating shampoo created for normal to dry and curly hair. This sulfate free shampoo gently cleanses while restoring moisture, softness, and elasticity to dehydrated strands. If your hair feels dry, dull, or difficult to manage, this hydrating shampoo helps bring back bounce and healthy looking shine with every wash.\u003c\/p\u003e\n\u003ch3\u003eMoisture Rich Cleansing Formula\u003c\/h3\u003e\n\u003cp\u003eFormulated with a gentle cleansing base, this hydrating shampoo removes impurities without stripping the hair of essential moisture. Sodium C14 16 Olefin Sulfonate works as a sulfate alternative that creates a rich caring foam while maintaining hair comfort and hydration. This shampoo for dry hair leaves strands feeling clean, soft, and refreshed.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cp\u003e• Hydrating shampoo designed for dry and curly hair\u003cbr\u003e• Helps restore elasticity, softness, and bounce\u003cbr\u003e• Gently cleanses without over drying the hair\u003cbr\u003e• Sulfate free shampoo suitable for regular use\u003cbr\u003e• Free from silicones and parabens\u003cbr\u003e• Creates a rich caring foam for a luxurious cleansing experience\u003cbr\u003e• Helps improve hair manageability and smoothness\u003cbr\u003e• Leaves hair looking healthier with enhanced shine\u003c\/p\u003e\n\u003ch3\u003eIdeal for Dry and Curly Hair\u003c\/h3\u003e\n\u003cp\u003eThis shampoo for dry hair delivers moisture where it is needed most. The lightweight transparent formula hydrates without heaviness, making it suitable for curls and textured hair that require balanced nourishment and softness.\u003c\/p\u003e\n\u003ch3\u003eClean Beauty Haircare Performance\u003c\/h3\u003e\n\u003cp\u003eUnlike traditional formulas that rely on harsh cleansing agents, this sulfate free shampoo focuses on gentle care and long lasting hydration. With continued use, this hydrating shampoo helps improve hair texture while supporting healthier looking results.\u003c\/p\u003e\n\u003cp\u003eFor soft, manageable, and moisture balanced hair, this hydrating shampoo is an excellent daily haircare essential.\u003cbr\u003e\u003c\/p\u003e\n","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49044282278178,"sku":"2914084","price":495.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-hydrate-cleanser-300ml.jpg?v=1724752004"},{"product_id":"authentic-beauty-concept-hydrate-conditioner-250ml","title":"Authentic Beauty Concept Hydrate Conditioner 250ml","description":"\u003ch2\u003eAuthentic Beauty Concept Hydrate Conditioner 250ml - Soft hydration. Natural bounce. Healthy looking hair\u003c\/h2\u003e\n\u003cp\u003eAuthentic Beauty Concept Hydrate Conditioner 250ml is a lightweight hydrating conditioner designed to restore moisture, softness, and shine to dry or curly hair. This nourishing formula helps improve elasticity and manageability while maintaining a naturally weightless feel. Ideal as a daily conditioner for dry hair, it leaves strands smooth, healthy looking, and full of movement.\u003c\/p\u003e\n\u003ch3\u003eLightweight Moisture for Dry and Curly Hair\u003c\/h3\u003e\n\u003cp\u003eThis hydrating conditioner delivers essential moisture without leaving residue or heaviness behind. Specially formulated as a conditioner for curly hair and dry textures, it helps bring back natural bounce while supporting softer, more flexible strands. The lightweight consistency allows hair to feel refreshed, touchable, and easy to style after every wash.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cp\u003e• Hydrating conditioner for normal, dry, and curly hair\u003cbr\u003e• Helps restore moisture and softness without weighing hair down\u003cbr\u003e• Improves hair elasticity and natural bounce\u003cbr\u003e• Enhances shine and smoothness for healthier looking hair\u003cbr\u003e• Lightweight formula suitable for daily use\u003cbr\u003e• Free from sulfate surfactants, silicones, and parabens\u003cbr\u003e• Helps support manageable and frizz controlled hair\u003cbr\u003e• Leaves hair feeling soft, fresh, and naturally hydrated\u003c\/p\u003e\n\u003ch3\u003eClean Beauty Haircare Formula\u003c\/h3\u003e\n\u003cp\u003eUnlike heavier conditioners, this conditioner for dry hair focuses on balanced hydration with a clean beauty approach. Free from silicones and harsh additives, it helps maintain the natural texture and movement of the hair while supporting long term hair health.\u003c\/p\u003e\n\u003ch3\u003eEveryday Hydration with Natural Shine\u003c\/h3\u003e\n\u003cp\u003eThis conditioner for curly hair works to revive dull, dehydrated strands while improving softness and flexibility. With regular use, hair feels smoother, more manageable, and visibly healthier. For anyone looking for a hydrating conditioner that delivers moisture without buildup, this formula is an excellent everyday choice.\u003cbr\u003e\u003c\/p\u003e\n","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49044336378146,"sku":"2914092","price":535.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-hydrate-cond.jpg?v=1724751952"},{"product_id":"authentic-beauty-concept-hydrate-spray-conditioner-250ml","title":"Authentic Beauty Concept Hydrate Spray Conditioner 250ml","description":"\u003cp\u003eMoisturize your dry hair with the Authentic Beauty Concept Hydrate Spray Conditioner. A lightweight leave-in spray designed to bring back shine and elasticity to normal, dry, and curly hair types. Helps maintain natural curl patterns while restoring moisture.\u003c\/p\u003e\n\u003cp\u003eThe formula with Panthenol adds shine while helping to detangle.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFree from sulfate surfactants, silicones \u0026amp; parabens\u003c\/li\u003e\n\u003cli\u003eLeave-in spray conditioner that moisturizes\u003c\/li\u003e\n\u003cli\u003eMoisturizes normal to dry or curly hair and brings back elasticity \u0026amp; bounciness\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49044349419810,"sku":"2986557","price":550.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-hydrate-spray-cond.jpg?v=1724750602"},{"product_id":"authentic-beauty-concept-hydrate-mask-200ml","title":"Authentic Beauty Concept Hydrate Mask 200ml","description":"\u003ch2\u003eAuthentic Beauty Concept Hydrate Mask 200ml - Deep hydration. Soft texture. Healthy shine\u003c\/h2\u003e\n\u003cp\u003eAuthentic Beauty Concept Hydrate Mask 200ml is a nourishing hydrating hair mask created for dry, dehydrated, and curly hair that needs lasting moisture and softness. This moisture hair treatment delivers intense care without weighing the hair down, helping restore shine, elasticity, and smoothness with every use. If you are searching for a hydrating hair mask that leaves hair feeling light, healthy, and manageable, this formula offers the perfect balance of hydration and performance.\u003c\/p\u003e\n\u003ch3\u003eLightweight Moisture Care\u003c\/h3\u003e\n\u003cp\u003eThis hydrating hair mask deeply moisturises while maintaining natural movement and bounce. The lightweight texture absorbs easily into the hair fibre, helping revive dull and dry strands without leaving residue behind. When paired with the Hydrate Essence, it enhances softness and improves overall shine for healthier looking hair.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cp\u003e• Hydrating hair mask designed for normal, dry, and curly hair\u003cbr\u003e• Provides intense moisture without heaviness\u003cbr\u003e• Helps restore elasticity, softness, and natural shine\u003cbr\u003e• Lightweight treatment formula for daily hair care routines\u003cbr\u003e• Behenoyl PG Trimonium Chloride helps detangle hair smoothly\u003cbr\u003e• Free from sulfate surfactants, silicones, and parabens\u003cbr\u003e• Supports bouncy, manageable, and healthier looking hair\u003cbr\u003e• Suitable for dehydrated and moisture starved hair types\u003c\/p\u003e\n\u003ch3\u003eRestores Shine and Elasticity\u003c\/h3\u003e\n\u003cp\u003eUnlike heavy treatments that can flatten the hair, this hair mask for dry hair improves hydration while maintaining volume and movement. The moisture rich formula helps smooth rough texture and improve manageability, making styling easier and more effective.\u003c\/p\u003e\n\u003ch3\u003eClean Beauty Hydration\u003c\/h3\u003e\n\u003cp\u003eFormulated without sulfates, silicones, or parabens, this hydrating hair mask offers professional moisture care with a clean beauty approach. Hair feels refreshed, soft, and visibly healthier after every treatment.\u003c\/p\u003e\n\u003cp\u003eFor anyone needing a reliable moisture hair treatment, this hydrating hair mask is an excellent addition to any haircare routine.\u003c\/p\u003e","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49044383400226,"sku":"2986503","price":670.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-hydrate-mask.jpg?v=1724750792"},{"product_id":"authentic-beauty-concept-hydrate-lotion-150ml","title":"Authentic Beauty Concept Hydrate Lotion 150ml","description":"\u003ch2\u003eAuthentic Beauty Concept Hydrate Lotion 150ml - Hydrate deeply. Smooth effortlessly. Style with confidence\u003c\/h2\u003e\n\u003cp\u003eAuthentic Beauty Concept Hydrate Lotion 150ml is a lightweight hydrating hair lotion designed to nourish dry hair while improving manageability and shine. This frizz control lotion helps protect hair during styling while leaving it soft, smooth, and healthy looking. Perfect for daily use, this hydrating hair lotion supports effortless styling without weighing hair down.\u003c\/p\u003e\n\u003ch3\u003eLightweight Moisture and Protection\u003c\/h3\u003e\n\u003cp\u003eFormulated to deliver hydration and styling support in one step, this heat protection hair lotion helps shield hair from blow dry damage while improving combability. The lightweight consistency spreads easily through the hair, helping reduce frizz and improve softness for a polished finish.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cp\u003e• Hydrating hair lotion that improves softness and manageability\u003cbr\u003e• Helps control frizz for smoother looking hair\u003cbr\u003e• Protects hair from blow dry and heat styling damage\u003cbr\u003e• Lightweight formula that does not weigh hair down\u003cbr\u003e• Enhances shine and healthy looking texture\u003cbr\u003e• Improves combability for easier styling\u003cbr\u003e• Free from sulfate surfactants, silicones, and parabens\u003cbr\u003e• Suitable for everyday styling routines\u003c\/p\u003e\n\u003ch3\u003eSmooth and Manageable Results\u003c\/h3\u003e\n\u003cp\u003eThis frizz control lotion helps tame flyaways while keeping hair supple and easy to style. Unlike heavy styling creams, this hydrating hair lotion leaves hair feeling natural, flexible, and refreshed throughout the day. It works especially well for dry and dehydrated hair that needs lightweight moisture and protection.\u003c\/p\u003e\n\u003ch3\u003eClean Beauty Haircare Formula\u003c\/h3\u003e\n\u003cp\u003eAuthentic Beauty Concept Hydrate Lotion is crafted with a mindful formula free from silicones, parabens, and sulfate surfactants. The carefully balanced ingredients help maintain softness while supporting healthier looking hair with every use.\u003c\/p\u003e\n\u003cp\u003eFor smooth styling, daily hydration, and reliable heat protection, this hydrating hair lotion is an essential addition to your haircare routine.\u003cbr\u003e\u003c\/p\u003e\n","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49044397392162,"sku":"2877184","price":550.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-hydrate-lotion.jpg?v=1724750869"},{"product_id":"authentic-beauty-concept-hydrate-smoothing-serum-100ml","title":"Authentic Beauty Concept Hydrate Smoothing Serum 100ml","description":"\u003cp\u003eAuthentic Beauty Concept Hydrate Smoothing Serum 100ml is a leave-in water-based serum that defines and smooths hair to reduce frizz.\u003c\/p\u003e\n\u003cp\u003eLinseed Oil is a rich source of omega-3 fatty acids that help to strengthen hair. 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Silky softness. Naturally radiant hair\u003c\/h2\u003e\n\u003cp\u003eAuthentic Beauty Concept Hydrate Intense Treatment 200ml is a luxurious hydrating hair mask designed to deeply nourish dry, dehydrated hair while improving softness and manageability. This intense hair treatment delivers long lasting moisture without weighing the hair down, making it ideal for hair that feels rough, frizzy, or difficult to control. With every use, this hydrating hair mask helps restore smoothness, shine, and healthy looking texture.\u003c\/p\u003e\n\u003ch3\u003eDeep Moisture for Dry Hair\u003c\/h3\u003e\n\u003cp\u003eFormulated with a rich yet lightweight consistency, this moisturising hair mask penetrates deeply into the hair fibre to provide intense nourishment. It helps replenish moisture levels while leaving hair silky soft, smooth, and easier to style. The formula supports natural movement and bounce without creating heaviness or residue.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cp\u003e• Deeply hydrates and nourishes dry hair\u003cbr\u003e• Enhances natural shine for healthier looking hair\u003cbr\u003e• Helps reduce frizz and improve manageability\u003cbr\u003e• Defines curls while maintaining softness\u003cbr\u003e• Lightweight finish without weighing hair down\u003cbr\u003e• Leaves hair silky smooth and easy to style\u003cbr\u003e• Free from sulfate surfactants, silicones, and parabens\u003cbr\u003e• Suitable for regular hair care routines\u003c\/p\u003e\n\u003ch3\u003eSmoothness and Shine with Every Use\u003c\/h3\u003e\n\u003cp\u003eUnlike a standard conditioner, this hydrating hair mask provides intensive moisture care for improved texture and softness. It helps tame frizz while enhancing the natural beauty of the hair, leaving it visibly healthier and more radiant after each application.\u003c\/p\u003e\n\u003ch3\u003eClean Beauty Hair Care\u003c\/h3\u003e\n\u003cp\u003eThis intense hair treatment is formulated without sulfate surfactants, silicones, or parabens, making it a gentle option for those seeking clean beauty hair care. For dry or moisture deprived hair, this hydrating hair mask delivers balanced nourishment with a lightweight, salon quality finish.\u003cbr\u003e\u003c\/p\u003e\n","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49044668907810,"sku":"2878637","price":670.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-hydrate-intense-treatment.jpg?v=1724750928"},{"product_id":"authentic-beauty-concept-hydrate-curl-enhancer-250ml","title":"Authentic Beauty Concept Hydrate Curl Enhancer 250ml","description":"\u003ch2\u003eAuthentic Beauty Concept Hydrate Curl Enhancer 250ml - Defined curls. Flexible hold. Frizz free confidence\u003c\/h2\u003e\n\u003cp\u003eAuthentic Beauty Concept Hydrate Curl Enhancer 250ml is a lightweight curl enhancer created to define waves, curls, and coils while keeping hair soft and touchable. 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This lightweight conditioner provides instant moisture and healing to hair damaged by blow drying or heat styling. It leaves hair soft, manageable, and restores shine to even the driest, most damaged hair.\u003c\/p\u003e\n\u003cp\u003eThe conditioner helps to seal the cuticle of damaged and chemically treated hair strands, featuring a non-overburdening formula with Panthenol that leaves hair soft, shiny, and manageable. Infused with maple and pecan nut for nourishing and soothing properties.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFree from sulfate surfactants, silicones \u0026amp; parabens\u003c\/li\u003e\n\u003cli\u003eConditioner for damaged hair that strengthens the hair fibre \u0026amp; seals the cuticle\u003c\/li\u003e\n\u003cli\u003eLeaves hair stronger, soft, and manageable\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49046859743522,"sku":"2914093","price":535.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-replenish-cond.jpg?v=1724750172"},{"product_id":"authentic-beauty-concept-replenish-spray-conditioner-250ml","title":"Authentic Beauty Concept Replenish Spray Conditioner 250ml","description":"\u003cp\u003eAuthentic Beauty Concept Replenish Spray Conditioner 250ml is a vegan leave-in conditioner for damaged hair that leaves your hair feeling softer and healthier. 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Providing the ultimate nourishment, shine, and softness in all hair types. When mixed with the Replenish Essence, this adds that extra deep nourishment for severely damaged hair.\n","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49046899687714,"sku":"2870096","price":670.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-replenish-mask.jpg?v=1724749855"},{"product_id":"authentic-beauty-concept-replenish-balm-150ml","title":"Authentic Beauty Concept Replenish Balm 150ml","description":"\u003cp\u003eBuild some muscles for your weak and brittle hair with the Authentic Beauty Concept Replenish Balm. This protective balm adds strength to damaged, brittle hair and helps repair heat styling damage. 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Fuller feel. Naturally voluminous hair.\u003c\/h2\u003e\n\u003cp\u003eAuthentic Beauty Concept Amplify Cleanser 300ml is a professional volume shampoo designed to transform fine, flat hair into fuller, more vibrant looking hair. This shampoo for fine hair gently cleanses while adding noticeable body and lift without weighing the hair down. If you are looking for a reliable volume shampoo that enhances natural movement and softness, this formula delivers everyday performance.\u003c\/p\u003e\n\u003ch3\u003eLightweight Cleansing with Volume Boost\u003c\/h3\u003e\n\u003cp\u003eThis volumising cleanser is crafted to give fine hair a boost from the roots while maintaining a soft, touchable finish. Unlike heavy formulas, this volume shampoo keeps hair light, airy, and easy to style. The result is hair that feels fuller with improved manageability.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cp\u003e• Volume shampoo that boosts body and fullness for fine hair\u003cbr\u003e• Lightweight formula that does not weigh hair down\u003cbr\u003e• Leaves hair soft, smooth, and manageable\u003cbr\u003e• Enriched with green tea leaf extract known for antioxidant benefits\u003cbr\u003e• Helps support natural volume and lift from within\u003cbr\u003e• Fresh fragrance with green lime, mandarin, and green tea leaves\u003cbr\u003e• Balanced with iris and freesia notes for a clean, luxurious scent\u003cbr\u003e• Free from sulfate surfactants, silicones, and parabens\u003c\/p\u003e\n\u003ch3\u003eDesigned for Fine Hair Needs\u003c\/h3\u003e\n\u003cp\u003eThis shampoo for fine hair works by enhancing the structure of each strand, giving the appearance of thicker, more voluminous hair. The volumising cleanser creates natural lift while maintaining hydration and softness, making it ideal for daily use.\u003c\/p\u003e\n\u003ch3\u003eFresh Feel with Clean Beauty Approach\u003c\/h3\u003e\n\u003cp\u003eInfused with green tea leaf extract, this volume shampoo not only supports volume but also helps protect hair with antioxidant care. The clean formulation ensures a gentle yet effective cleanse, leaving hair refreshed and full of life.\u003c\/p\u003e\n\u003cp\u003eFor those seeking effortless volume and softness, this volume shampoo is the perfect addition to any haircare routine.\u003cbr\u003e\u003c\/p\u003e\n","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49047059890466,"sku":"2914080","price":495.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-amplify-cleanser-300ml.jpg?v=1724753411"},{"product_id":"authentic-beauty-concept-amplify-conditioner-250ml","title":"Authentic Beauty Concept Amplify Conditioner 250ml","description":"\u003ch2\u003eAuthentic Beauty Concept Amplify Conditioner 250ml - Lightweight volume. Fuller feel. Natural shine.\u003c\/h2\u003e\n\u003cp\u003eAuthentic Beauty Concept Amplify Conditioner 250ml is a premium volumising conditioner designed to enhance body, hydration, and manageability for fine to normal hair. This lightweight conditioner delivers visible lift without weighing hair down, making it ideal for those seeking a natural boost in volume and softness. With regular use, this volumising conditioner helps create fuller looking hair with improved texture and shine.\u003c\/p\u003e\n\u003ch3\u003eLightweight Volume Boosting Formula\u003c\/h3\u003e\n\u003cp\u003eThis volumising conditioner features a gel based texture supported by Hydroxyethylcellulose, allowing even distribution without heaviness. It works effectively alongside a volume cleanser to amplify body while maintaining hydration. The result is a balanced formula that enhances hair structure while keeping it soft and touchable.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cp\u003e• Volumising conditioner designed to boost body and thickness\u003cbr\u003e• Lightweight gel consistency for easy application\u003cbr\u003e• Supports volume without weighing hair down\u003cbr\u003e• Leaves hair manageable, soft, and full of movement\u003cbr\u003e• Ideal for fine to normal hair textures\u003cbr\u003e• Adds natural shine and smoothness\u003cbr\u003e• Free from sulfate surfactants, silicones, and parabens\u003cbr\u003e• Clean formula suitable for daily use\u003c\/p\u003e\n\u003ch3\u003eFuller Hair with Natural Movement\u003c\/h3\u003e\n\u003cp\u003eUnlike a heavy volume conditioner, this volumising conditioner enhances lift while maintaining flexibility. Hair feels lighter, appears fuller, and retains natural movement throughout the day. The formula ensures that volume is achieved without buildup or residue.\u003c\/p\u003e\n\u003ch3\u003eClean Care with Visible Results\u003c\/h3\u003e\n\u003cp\u003eThis lightweight conditioner is crafted for performance and purity, giving you the benefits of volume, hydration, and shine without unnecessary additives. With consistent use, this volumising conditioner supports healthier looking hair that feels stronger, smoother, and more voluminous.\u003c\/p\u003e\n","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49047077191970,"sku":"2951852","price":535.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-amplify-cond-250ml.jpg?v=1724753356"},{"product_id":"authentic-beauty-concept-amplify-spray-conditioner-250ml","title":"Authentic Beauty Concept Amplify Spray Conditioner 250ml","description":"\u003ch2\u003eAuthentic Beauty Concept Amplify Spray Conditioner 250ml - Lightweight care. Instant detangling. Effortless volume\u003c\/h2\u003e\n\u003cp\u003eAuthentic Beauty Concept Amplify Spray Conditioner 250ml is a high performance leave in conditioner designed for fine hair that needs moisture without heaviness. This spray conditioner delivers instant detangling while maintaining natural volume and movement. If you are looking for a leave in conditioner that keeps hair soft, manageable, and light, this formula is built for daily use.\u003c\/p\u003e\n\u003ch3\u003eLightweight Moisture for Fine Hair\u003c\/h3\u003e\n\u003cp\u003eThis leave in conditioner is crafted with a super fine mist that distributes evenly across the hair. It hydrates without leaving residue, making it ideal for fine hair types that are easily weighed down. The formula helps maintain an optimal moisture balance while improving overall hair texture.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cp\u003e• Lightweight leave in conditioner designed for fine hair\u003cbr\u003e• Instantly detangles for easier styling and manageability\u003cbr\u003e• Helps prevent flyaways and smooths the hair surface\u003cbr\u003e• Provides daily moisture without heaviness\u003cbr\u003e• Enriched with Panthenol to support hydration and softness\u003cbr\u003e• Contains rice extract to help restore moisture balance\u003cbr\u003e• Free from sulfate surfactants, silicones, and parabens\u003cbr\u003e• Ultra fine spray for even and controlled application\u003c\/p\u003e\n\u003ch3\u003eEffortless Detangling and Smooth Finish\u003c\/h3\u003e\n\u003cp\u003eUnlike heavier conditioning products, this spray conditioner works instantly to loosen knots and reduce friction during styling. The leave in conditioner leaves hair feeling soft, light, and easy to manage while maintaining natural volume.\u003c\/p\u003e\n\u003ch3\u003eClean Formula for Everyday Use\u003c\/h3\u003e\n\u003cp\u003eFormulated without harsh additives, this lightweight conditioner supports healthier looking hair with consistent use. It delivers moisture and control while keeping hair feeling fresh and weightless throughout the day.\u003c\/p\u003e\n\u003cp\u003eFor fine hair that needs hydration and control without compromise, this leave in conditioner is a reliable everyday essential.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\n\n\u003c!-- How to Use Tab --\u003e","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49047132668194,"sku":"2870116","price":550.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-amplify-spray-cond.jpg?v=1724753311"},{"product_id":"authentic-beauty-concept-flawless-primer-250ml","title":"Authentic Beauty Concept Flawless Primer 250ml","description":"\u003ch2\u003eAuthentic Beauty Concept Flawless Primer 250ml - Smooth styling starts with the perfect foundation\u003c\/h2\u003e\n\u003cp\u003eAuthentic Beauty Concept Flawless Primer 250ml is a lightweight heat protection spray designed to prepare hair for effortless styling. This styling primer spray creates the ideal base for blow drying while helping improve manageability, surface smoothness, and lasting style control. Perfect for everyday styling routines, this heat protection spray delivers lightweight conditioning without heaviness or residue.\u003c\/p\u003e\n\u003ch3\u003eLightweight Styling Preparation\u003c\/h3\u003e\n\u003cp\u003eFormulated with Coconut Oil and Jojoba Oil, this heat protection spray helps soften the hair surface while supporting smoother styling results. 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The lightweight formula spreads evenly through the hair, helping reduce roughness and improve softness during styling.\u003c\/p\u003e\n\u003ch3\u003eClean Beauty with Professional Results\u003c\/h3\u003e\n\u003cp\u003eUnlike heavier styling products, this styling primer spray delivers natural looking control while maintaining movement and softness. The silicone free formula is ideal for anyone looking for a more conscious haircare routine without compromising styling performance.\u003c\/p\u003e\n\u003cp\u003eFor smooth styling, lightweight conditioning, and dependable blow dry protection, this heat protection spray is an essential addition to any haircare routine.\u003cbr\u003e\u003c\/p\u003e\n","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49047325802786,"sku":"2983209","price":525.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-flawless-primer.jpg?v=1724752486"},{"product_id":"authentic-beauty-concept-amplify-mousse-200ml","title":"Authentic Beauty Concept Amplify Mousse 200ml","description":"\u003ch2\u003eAuthentic Beauty Concept Amplify Mousse 200ml - Lift your roots. Define your style. 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This texturizing dry shampoo refreshes your roots while adding natural grip and volume, making styling easier and more effective. If you need a dry shampoo spray that delivers both freshness and styling support, this formula is a reliable everyday solution.\u003c\/p\u003e\n\u003ch3\u003eLightweight Refresh and Texture\u003c\/h3\u003e\n\u003cp\u003eThis dry shampoo spray is formulated with natural biodegradable rice starch that absorbs excess oil while enhancing texture. It leaves your hair feeling clean, light, and easy to manage without weighing it down. 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The formula allows you to shape and reshape your style throughout the day.\u003c\/p\u003e\n\u003cp\u003eFor those seeking a modern styling essential, this texture spray for volume delivers effortless body, protection, and a naturally full finish.\u003cbr\u003e\u003c\/p\u003e\n","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49047577166114,"sku":"2789879","price":550.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-stylingairy-texture-spray.jpg?v=1724748889"},{"product_id":"authentic-beauty-concept-nymph-salt-spray-250ml","title":"Authentic Beauty Concept Nymph Salt Spray 250ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eEmbrace effortless beach waves with Authentic Beauty Concept Nymph Salt Spray. This paraben-free and silicone-free formula strikes the perfect balance of sea salt and organic brown sugar, providing a lightweight and non-crunchy touchable hair feel. Achieve that coveted beachy look without compromising the health of your hair structure. 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Clean hair without compromise.\u003c\/h2\u003e\n\u003cp\u003eAuthentic Beauty Concept Bare Cleanser 300ml is a gentle clarifying shampoo created for delicate scalps and stressed hair. This sensitive scalp shampoo effectively removes buildup while maintaining the natural balance of your hair and scalp. Designed for everyday comfort, this gentle clarifying shampoo offers a clean, lightweight feel without irritation.\u003c\/p\u003e\n\u003ch3\u003eClean Formula for Sensitive Needs\u003c\/h3\u003e\n\u003cp\u003eThis fragrance free shampoo is carefully formulated without common irritants, making it ideal for those with sensitive or reactive scalps. The transparent, unscented formula works to cleanse impurities while preserving the scalp’s natural protective barrier.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cp\u003e• Gentle clarifying shampoo that removes buildup without stripping moisture\u003cbr\u003e• Suitable for all hair types including sensitive scalp conditions\u003cbr\u003e• Fragrance free shampoo designed to reduce irritation risk\u003cbr\u003e• Free from sulfate surfactants, silicones, and parabens\u003cbr\u003e• Helps protect and maintain the natural scalp barrier\u003cbr\u003e• Enriched with Spirulina Extract to support hydration\u003cbr\u003e• ECARF certified formula for allergy friendly care\u003cbr\u003e• Lightweight texture for a fresh, clean finish\u003c\/p\u003e\n\u003ch3\u003eBalanced Cleansing with Hydration\u003c\/h3\u003e\n\u003cp\u003eUnlike harsh cleansers, this gentle clarifying shampoo purifies the hair shaft while supporting moisture retention. Spirulina Extract helps to hydrate both hair and scalp, ensuring that cleansing does not lead to dryness or discomfort.\u003c\/p\u003e\n\u003ch3\u003eEveryday Comfort and Protection\u003c\/h3\u003e\n\u003cp\u003eThis sensitive scalp shampoo is designed to deliver consistent results with daily use. It keeps hair clean, soft, and manageable while supporting scalp health. For those seeking a fragrance free shampoo that respects delicate skin, this gentle clarifying shampoo is a reliable and effective choice.\u003cbr\u003e\u003c\/p\u003e\n\n\n\n\n","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49050722599202,"sku":"2914088","price":495.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-all-hair-bare-cleanser-300ml.jpg?v=1724748807"},{"product_id":"authentic-beauty-concept-eau-de-toilette-50ml","title":"Authentic Beauty Concept Eau de toilette 50ml","description":"\u003ch2\u003eAuthentic Beauty Concept Eau de Toilette 50ml - A delicate scent that enhances your natural beauty.\u003c\/h2\u003e\n\u003cp\u003eAuthentic Beauty Concept Eau de Toilette 50ml is a luxury eau de toilette designed to complement your individual scent rather than overpower it. This feminine fragrance blends soft floral tones with fresh linen and powdery violet notes to create a clean, elegant aroma for everyday wear. Perfect for both skin and hair, this luxury eau de toilette offers a refined fragrance experience with a lightweight and modern feel.\u003c\/p\u003e\n\u003ch3\u003eA Fragrance That Feels Personal\u003c\/h3\u003e\n\u003cp\u003eUnlike heavy perfumes that mask your natural aroma, this clean perfume works with your unique scent profile to create a subtle and balanced finish. The carefully crafted fragrance combines fresh and comforting elements, making this luxury eau de toilette ideal for daily use.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cp\u003e• Luxury eau de toilette for skin and hair\u003cbr\u003e• Feminine fragrance with soft and elegant notes\u003cbr\u003e• Features aromas of fresh linen, white flowers, and powdery violet\u003cbr\u003e• Enhanced with subtle natural spice notes\u003cbr\u003e• Lightweight scent designed for everyday wear\u003cbr\u003e• Free from silicones, mineral oil, and parabens\u003cbr\u003e• Clean perfume formula with a fresh and modern character\u003cbr\u003e• Bottled in 25% recycled glass packaging\u003c\/p\u003e\n\u003ch3\u003eFresh Floral and Clean Notes\u003c\/h3\u003e\n\u003cp\u003eThis feminine fragrance opens with a clean freshness inspired by soft linen and delicate white flowers. Powdery violet adds warmth and sophistication, while natural spice notes create depth without becoming overpowering. The result is a luxury eau de toilette that feels fresh, comforting, and effortlessly elegant.\u003c\/p\u003e\n\u003ch3\u003eClean Beauty Inspired Fragrance\u003c\/h3\u003e\n\u003cp\u003eCreated with a mindful approach to beauty, this clean perfume is formulated without silicones, parabens, or mineral oil. The recycled glass bottle also reflects the brand’s commitment to conscious beauty and modern simplicity.\u003c\/p\u003e\n\u003cp\u003eFor anyone seeking a soft, wearable feminine fragrance with a fresh and clean identity, this luxury eau de toilette is the perfect finishing touch.\u003cbr\u003e\u003c\/p\u003e\n\n\n\n\n","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49050894958882,"sku":"2866790","price":770.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-beyond-eau-de-toilette-50ml.jpg?v=1724752739"},{"product_id":"authentic-beauty-concept-hand-hair-light-cream-75ml","title":"Authentic Beauty Concept Hand \u0026 Hair Light Cream 75ml","description":"\u003ch2\u003eAuthentic Beauty Concept Hand \u0026amp; Hair Light Cream 75ml - Lightweight nourishment for soft hair and hydrated hands\u003c\/h2\u003e\n\u003cp\u003eAuthentic Beauty Concept Hand \u0026amp; Hair Light Cream 75ml is a versatile hair and hand cream created for daily nourishment and protection. This lightweight hair cream delivers hydration to both hair and skin without leaving behind a greasy residue. Designed with a barely there texture, this vegan hair cream absorbs quickly and leaves hair feeling smooth while helping hands stay soft and cared for throughout the day.\u003c\/p\u003e\n\u003ch3\u003eLightweight Vegan Care for Hair and Skin\u003c\/h3\u003e\n\u003cp\u003eInfused with Bakuchiol, a plant based alternative to retinol, this hair and hand cream helps nourish and protect while supporting a healthier looking appearance. The formula works beautifully on damp or dry hair and can also be massaged into the hands for lightweight hydration and comfort.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cp\u003e• Lightweight hair and hand cream with fast absorbing texture\u003cbr\u003e• Enriched with Bakuchiol for nourishing care\u003cbr\u003e• Suitable for both damp and dry hair application\u003cbr\u003e• Helps leave hair smooth and touchably soft\u003cbr\u003e• Can be used as a calming hand cream\u003cbr\u003e• Vegan formula with sustainable packaging\u003cbr\u003e• Free from silicones, mineral oil, and parabens\u003cbr\u003e• Non greasy formula with a barely there feel\u003c\/p\u003e\n\u003ch3\u003eSmooth Hair with Everyday Hydration\u003c\/h3\u003e\n\u003cp\u003eUnlike a heavy styling product, this lightweight hair cream delivers moisture and softness without weighing hair down. It helps improve manageability while maintaining natural movement and shine. The smooth texture makes it ideal for quick daily touch ups wherever you are.\u003c\/p\u003e\n\u003ch3\u003eNourishing Care Anytime, Anywhere\u003c\/h3\u003e\n\u003cp\u003ePerfect for your bathroom, handbag, or car, this hair and hand cream offers convenient care for busy lifestyles. Whether used to refresh dry ends or soften hands, this vegan hair cream provides instant comfort with a clean and lightweight finish.\u003cbr\u003e\u003c\/p\u003e\n","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49061098389794,"sku":"2983224","price":360.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-beyond-hand-hair-light-cream-75ml.jpg?v=1724752066"},{"product_id":"authentic-beauty-concept-enhancing-water-100ml","title":"Authentic Beauty Concept Enhancing Water 100ml","description":"\u003ch2\u003eAuthentic Beauty Concept Enhancing Water 100ml - Lightweight hydration for radiant hair and refreshed skin\u003c\/h2\u003e\n\u003cp\u003eAuthentic Beauty Concept Enhancing Water 100ml is a versatile hydrating hair mist designed to nourish both hair and skin with weightless moisture. This leave in spray mist delivers refreshing hydration while helping hair feel softer, smoother, and naturally healthy looking. Ideal for daily use, this hydrating hair mist supports effortless styling while maintaining a fresh and lightweight finish.\u003c\/p\u003e\n\u003ch3\u003eMulti Functional Daily Hydration\u003c\/h3\u003e\n\u003cp\u003eThis moisturising hair spray is formulated to work on both hair and face, making it a practical addition to any beauty routine. The lightweight texture absorbs quickly without leaving residue, helping refresh dry strands and tired skin throughout the day.\u003c\/p\u003e\n\u003cp\u003eInfused with Rambutan, this hydrating hair mist helps maintain moisture balance while enhancing natural shine and softness. It is especially effective for reviving hair between washes or refreshing a blow dry style.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cp\u003e• Lightweight leave in spray mist for hair and skin\u003cbr\u003e• Deeply moisturises without weighing hair down\u003cbr\u003e• Silicone free formula for a natural finish\u003cbr\u003e• Free from mineral oil and parabens\u003cbr\u003e• Helps improve shine and softness\u003cbr\u003e• Refreshes and hydrates skin with a cooling feel\u003cbr\u003e• Ideal for restyling and reviving blow dried hair\u003cbr\u003e• Enriched with Rambutan for nourishing hydration\u003c\/p\u003e\n\u003ch3\u003eSoft Shine and Natural Movement\u003c\/h3\u003e\n\u003cp\u003eUnlike heavy styling products, this hydrating hair mist leaves hair feeling soft and manageable while maintaining natural movement. The breathable formula helps smooth the hair surface for a polished healthy appearance without buildup.\u003c\/p\u003e\n\u003ch3\u003eRefresh and Revive Anytime\u003c\/h3\u003e\n\u003cp\u003eWhether used after styling or throughout the day, this leave in spray mist delivers instant freshness and hydration. For anyone looking for a moisturising hair spray that supports healthy looking hair and skin, this hydrating hair mist offers lightweight care with everyday versatility.\u003c\/p\u003e","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49061137187106,"sku":"2729790","price":440.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-beyong-enhancing-water-100ml.jpg?v=1724752679"},{"product_id":"authentic-beauty-concept-sensorial-cream-scrub-250ml","title":"Authentic Beauty Concept Sensorial Cream Scrub 250ml","description":"\u003cp\u003eThe Sensorial Cream Scrub 250 ml - natural scrub for scalp, body and face that gently removes excess oils, impurities and product build-up, without silicones, parabens and sulphates.\u003c\/p\u003e\n\u003csection id=\"tab1-tab\" class=\"ootb-tabcordion--entry is-active\" data-title=\"Description\" role=\"tabpanel\" aria-labelledby=\"tab1\" tabindex=\"0\"\u003e\n\u003cdiv class=\"ootb-tabcordion--entry-container\"\u003e\n\u003cdiv class=\"ootb-tabcordion--entry-content\" id=\"productDescription\"\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eWith a botanical blend of adaptogens and sustainably sourced Shea Butter, Authentic Beauty Concept Sensorial Cream Scrub gently exfoliates your scalp, body, and face while balancing your skin’s moisture levels. It removes excess oil, impurities, product buildup, and dry flakes without irritation, leaving your skin feeling refreshed and soft.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cp\u003eBenefits:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003eFree from silicones \u0026amp; artificial colourants\u003c\/li\u003e\n\u003cli\u003eFor scalp, body \u0026amp; face\u003c\/li\u003e\n\u003cli\u003eDetoxifying scrub that removes impurities \u0026amp; residues\u003c\/li\u003e\n\u003cli\u003eGently exfoliates scalp and skin leaving it deeply cleansed\u003c\/li\u003e\n\u003cli\u003eBalances the moisture level of the skin\u003cbr\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":49061164253474,"sku":"2881139","price":605.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/ABC-sensorial-cream-scrub.jpg?v=1724749627"},{"product_id":"authentic-beauty-concept-pliable-styling-paste-85ml","title":"Authentic Beauty Concept Pliable Styling Paste 85ml","description":"\u003cp\u003e\u003cstrong\u003eAuthentic Beauty Concept Pliable Styling Paste\u003c\/strong\u003e gives a natural, semi-matte finish and a stronger hair feeling. The formula with COSMOS-certified corn starch ensures a light, grippy texture and a powdery hair feel.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFree of silicones, parabens, mineral oils, and phthalates\u003c\/li\u003e\n\u003cli\u003eIdeal for short and medium-length hair\u003c\/li\u003e\n\u003cli\u003ePerfect for defined, structured looks with longer hair\u003c\/li\u003e\n\u003cli\u003eFree from artificial build-ups like microcrystalline wax, Vaseline, silicones, or paraffin oils\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":50031518712098,"sku":"2973360","price":525.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/AuthenticBeautyConceptPliableStylingPaste85ml.jpg?v=1750164466"},{"product_id":"authentic-beauty-concept-cosmic-blow-dry-jelly-150ml","title":"Authentic Beauty Concept Cosmic Blow-Dry Jelly 150ml","description":"\u003ch2\u003eAuthentic Beauty Concept Cosmic Blow Dry Jelly 150ml - Style with control. Finish with shine.\u003c\/h2\u003e\n\u003cp\u003eAuthentic Beauty Concept Cosmic Blow Dry Jelly 150ml is a versatile blow dry styling gel designed for flexible styling and smooth results. Whether you are creating volume with a blow dry or defining a sleek wet look, this blow dry styling gel delivers the right balance of control and movement. It is ideal for those who want a lightweight hair styling gel that protects and enhances without weighing hair down.\u003c\/p\u003e\n\u003ch3\u003eFlexible Styling with Dual Performance\u003c\/h3\u003e\n\u003cp\u003eThis blow dry styling gel adapts to your styling needs. It provides light hold for airy blow dry styles and medium hold for defined wet looks. The lightweight formula spreads evenly through the hair, helping you achieve a polished finish with natural movement.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cp\u003e• Designed for blow dry styling and wet look hairstyles\u003cbr\u003e• Provides light hold for volume and medium hold for definition\u003cbr\u003e• Heat protection gel with protection up to 230C\u003cbr\u003e• Helps reduce frizz and improves smoothness\u003cbr\u003e• Adds natural shine without heaviness\u003cbr\u003e• Enriched with responsibly sourced acai oil\u003cbr\u003e• Formulated with COSMOS certified cornstarch for grip and fuller feel\u003cbr\u003e• Free from silicones, parabens, and mineral oils\u003c\/p\u003e\n\u003ch3\u003eSmooth Finish with Heat Protection\u003c\/h3\u003e\n\u003cp\u003eThis heat protection gel shields hair from styling damage while supporting smooth, frizz free results. The formula enhances manageability, making it easier to style while maintaining a soft and touchable finish.\u003c\/p\u003e\n\u003ch3\u003eLightweight Feel with Lasting Results\u003c\/h3\u003e\n\u003cp\u003eUnlike heavier hair styling gel products, this blow dry styling gel keeps hair flexible and natural looking. It delivers shine, control, and volume while maintaining a lightweight feel throughout the day.\u003c\/p\u003e\n\u003cp\u003eFor effortless styling with protection and performance, this blow dry styling gel is an essential addition to your routine.\u003cbr\u003e\u003c\/p\u003e\n","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":50031536800034,"sku":"3006200","price":510.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0321\/5314\/1386\/files\/AuthenticBeautyConceptCosmicBlow-DryJelly150ml.jpg?v=1750165095"}],"url":"https:\/\/www.retailbox.co.za\/collections\/authentic-beauty-concept.oembed?page=3","provider":"retailbox.co.za","version":"1.0","type":"link"}