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    Joico Blonde Life Brightening Mask 150ml

    Perfect choice for:Any bleached, double-processed, or high-lifted blonde hair.

    The kind you get on purpose.

    Masques are for hiding things…but it won’t be your blonde hair once you’ve spent a few minutes with our brilliant blonde-brightening formula.

    This quick-rinse, magician-of-a-treatment instantly hydrates, softens, and amps up your pale strands by neutralizing those nasty trace minerals that lead to dullness and yellowing.

    Nothing heavy, nothing greasy…just on-tone, crystal-clear perfection here.