Authentic Beauty Concept Deep Cleansing Shampoo 300ml provides a deep clean to hair, removing even the toughest build ups. Purple rice extracts absorb impurities from the hair and scalp.
Contains a specially selected sulfate-free surfactant (C14-16 Olefin Sulfonate), a well-known cleansing agent with high foaming and emulsifying properties. The formula mixes well with water to remove dirt, oils, and pollutants so they can be rinsed away.
Benefits:
- Free from sulfate surfactants, silicones & parabens
- Gets rid of build-up and greasiness
- Removes impurities and leaves hair feeling fresh










